“Fryday Kush is made with that good stuff,” he wrote on Friday, announcing the launch of his marijuana brand via Instagram.
Obviously, Ice Cube's new brand is inspired by the 1995 classic film "Friday."
Though marijuana hasn't been legalized across the United States of America, it's feeling like an inevitability at this point. As such, Snoop Dogg, Jay-Z, Wiz Khalifa many in the hip-hop community have already mobilized accordingly, with legendary rappers stepping up to launch new Cannabis brands.
Ice Cube partnered up with the company Caviar Gold to produce Fryday Kush, which is available now on Caviar’s website in California, Arizona, Nevada, and Oklahoma.
"Official release—Fryday Kush, my new marijuana brand, launches today. It's available in CA, AZ, NV, and OK," the Crenshaw, Calif. native wrote in the caption.